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Charm × Search Atlas + LinkGraph · Past 3 months

The engines we built. The queue you're sitting on.

Every campaign Charm has shipped for SA and LG in the past three months. Every signal engine, every retargeting loop, every interested lead — sourced, categorized, named. Plus the 23,000 decision-makers in your buyer set who now know Search Atlas exists.

111
Interested replies
99 email · 12 LinkedIn
54,163
Emails sent
1,722
LinkedIn touches
912
Inboxes across 46 domains
01 · Past 3 months

What we've built and shipped.

Mar – May 2026
01
Built the sending floor
912 inboxes across 46 domains. Outlook + Google split so volume never bottlenecks deliverability. Search Atlas and LinkGraph as sibling workspaces — separate sender personas, shared data and creative underneath.
02
Ran a real portfolio across both workspaces · 18 email + 5 LinkedIn campaigns
Volume plays. 5–8k-send TAM blasts to test concept at scale. SA: Technical SEO Fixes (6.8k), SEO PVP (5.9k), Summit cold invite (7.9k), SEMRush displacement (5.4k). LG: Zia Tile Lookalikes (7.6k), Competitor ChatGPT (3.7k), Backlink Authority Gap (2.2k). Big sends, fast learning on audience and angle.

Signal engines. Hiring scrape (companies opening SEO leadership roles — active spend). New Decision Maker hire (incoming VP / CMO — vendor reset window). ChatGPT Invisibility (SEO winners losing AI surface). RB2B Deanonymization (anonymous site visitors → real contacts). The list-build itself is the IP. Same engine layered on both workspaces.

Lookalike modeling. Vendasta / GHL partnership-angle lookalikes for SA (Arman's seat). Zia Tile and Roto-Rooter Lookalikes for LG. Same playbook, different audience seed per workspace.

Cross-channel retargeting. Cycle 4 took every LinkedIn engager — likes, comments, profile views on Manick / Sophia / Arman content — and dropped them into email retarget the same week. The closed loop content → LinkedIn → email is alive on SA; LG retarget is next to spin up.

Evergreen LinkedIn. Permanent senders harvesting engagement signals 24/7 — Sophia, Manick, Arman on SA; Ryan on LG. They feed the retarget loop directly.
03
54,163 sent · 773 replies · 111 interested
3.3% average reply rate across the portfolio. Search Atlas: 40,740 sent, 90 interested. LinkGraph: 13,423 sent, 9 interested — and the breakout concept already identified (row 04). Both workspaces have live MQL queues in your HubSpot today.
04
What broke out — the repeat schedule
Mastermind on SA email. 39 interested off 1,479 sends. 62.9% interested-of-replies. Nothing else SA has shipped touches it.

Backlink Authority Gap on LG email. 8 interested off 2,160 sends. 17% interested-of-replies. LinkGraph's strongest concept — the angle we re-run on the workspace.

Vendasta / GHL Lookalikes on Arman's LinkedIn seat. 30.5% acceptance on 282 sends. SA workspace breakout. The seat model we replicate.

Cycle 4 cross-channel retarget. 50% interested-of-replies on 155 sends. The content → LinkedIn → email loop works. Volume barely tapped.
05
Attribution wired · 111 MQL queue · SDR just online
Clay → HubSpot pipeline live. Charm-sourced contacts tagged charm_outbound with per-campaign UTM. "Interested" classification syncs straight to lifecycle stage MQL — no manual handoff. Revenue rollup dashboard ships May 20. Meetings are booking out of the queue; the SDR seat only recently came online, so velocity ramps from here. Material movement over the next 30 days as the backlog gets worked properly for the first time.
06
Where we lean from here
LinkedIn — both workspaces. Replicate Arman's seat model across more agency-tier and partnership-angle targets on SA. Profile refresh + opener test on Ryan's LG seat before scaling further. The model is proven; the lever is more seats.

Masterminds and events. Quarterly repeat schedule with rotating audiences. The highest-converting format you've shipped — treat it like one. Same play stages for LG once we lock the audience.

ICP expansion. SA started tight on enterprise. LG started tight on lookalike-driven verticals. The 912-inbox volume carries 2–3 adjacent personas per workspace (mid-market, agency-tier, vertical specialists) without burning deliverability. That's the next 2 Cycles' worth of new audience surface on each side.
02 · Inventory

Every domain, every inbox.

May 13, 2026
674
SA inboxes
238
LG inboxes
32
SA domains
14
LG domains

Search Atlas

Microsoft Outlook 12 domains 614 inboxes +
boostsearchatlas.com52
fuelsearchatlas.com52
ignitesearchatlas.com52
growsearchatlas.com52
scalesearchatlas.com51
alignsearchatlas.com51
acceleratesearchatlas.com51
attractsearchatlas.com51
advancesearchatlas.com51
launchsearchatlas.com51
activatesearchatlas.com50
capturesearchatlas.com50
Google Workspace 20 domains 60 inboxes +
expandsearchatlas.com3
guidesearchatlas.com3
createsearchatlas.com3
commandsearchatlas.com3
enhancesearchatlas.com3
cultivatesearchatlas.com3
optimizesearchatlas.com3
directsearchatlas.com3
climbsearchatlas.com3
tunesearchatlas.com3
improvesearchatlas.com3
revealsearchatlas.com3
exploresearchatlas.com3
scansearchatlas.com3
generatesearchatlas.com3
developsearchatlas.com3
conquersearchatlas.com3
refinesearchatlas.com3
monitorsearchatlas.com3
discoversearchatlas.com3

LinkGraph

Microsoft Outlook 4 domains 208 inboxes +
launchlinkgraph.com52
analyzelinkgraph.com52
boostlinkgraph.com52
growlinkgraph.com52
Google Workspace 10 domains 30 inboxes +
tracklinkgraph.com3
fuellinkgraph.com3
explorelinkgraph.com3
scalelinkgraph.com3
ignitelinkgraph.com3
discoverlinkgraph.com3
optimizelinkgraph.com3
maplinkgraph.com3
amplifylinkgraph.com3
elevatelinkgraph.com3
03 · Email outbound

18 campaigns. 54,163 sent. 99 interested.

Sorted by interested replies
18
Campaigns shipped
23,115
Unique contacts
767
Total replies · 3.3% avg
99
Interested
Search Atlas · 14 campaigns
Campaign Status Launched Sent Leads Replies Reply % Interested Bounce %
Cycle 1-5 · Mastermind CompletedMar 5 1,4791,479 624.2% 391.0%
Cycle 3 · White Label Enterprise ActiveApr 8 3,5821,363 654.8% 181.3%
Cycle 1-3 · SEO PVP CompletedMar 5 5,9323,036 1123.7% 102.3%
Cycle 2 · Technical SEO Fixes ActiveMar 18 6,8142,337 1034.4% 62.2%
Cycle 4 · LinkedIn Retargeting CompletedApr 13 15580 810.0% 41.2%
Cycle 1-2 · ChatGPT Invisibility ActiveMar 5 360153 95.9% 30.7%
Cycle 5 · May Summit (Cold Invite) PausedApr 24 7,9373,209 652.0% 31.4%
Cycle 1-1 · SEMRush (Step 2+3) CompletedMar 16 5,4302,748 752.7% 31.1%
Cycle 2 · SEO/GEO/AIO LinkedIn ActiveMar 18 1,705492 234.7% 32.2%
Cycle 1-6 · Deanonymization ActiveMar 5 293293 51.7% 111.3%
Cycle 4 · Non-SEO Marketing Agencies ActiveApr 13 3,9961,027 373.6% 02.3%
Cycle 4 · Hiring / Open Positions ActiveApr 13 2,196946 464.9% 010.2%
Cycle 3 · New Decision Maker Hire CompletedMar 18 762202 94.5% 04.0%
Cycle 5 · May Summit (Enterprise) PausedApr 21 9938 0 018.4%
SA total · 14 campaigns 40,74017,403 6193.6% 902.4%
LinkGraph · 4 campaigns (3 sent)
Campaign Status Launched Sent Leads Replies Reply % Interested Bounce %
Cycle 1 · Backlink Authority Gap PausedMar 10 2,1602,160 472.2% 81.2%
Cycle 2 · Competitor ChatGPT CompletedMar 18 3,671951 434.5% 11.2%
Cycle 3 · Zia Tile Lookalikes CompletedApr 6 7,5922,601 582.2% 02.5%
Cycle 4 · Traffic Cliff DraftApr 13
LG total · 3 sent 13,4235,712 1482.6% 91.8%
Repeat
  • Mastermind · SA C1-5. 62.9% of replies interested — highest concept shipped.
  • White Label Enterprise · SA C3. 27.7% interested at 4.8% reply. Best volume × conversion combo.
  • LinkedIn Retargeting · SA C4. 50% interest on 155 sends. Scale.
  • Backlink Authority Gap · LG C1. 17% interested — LG's strongest concept.
Fix or retire
  • Non-SEO Agencies · SA C4. 3.6% reply, 0 interested. Audience pivot didn't convert.
  • Hiring / Open Positions · SA C4. 10.2% bounce, 0 interested. List quality issue.
  • May Summit Enterprise · SA C5. 18.4% bounce. Paused for cleaner enrichment.
  • Zia Tile Lookalikes · LG C3. 7,592 sent, 0 interested. ICP miss.
04 · LinkedIn outbound

5 campaigns. 1,722 connections. 12 interested.

May 13, 2026
1,722
Connection requests
262
Accepted · 15.2%
511
Messages sent
12
Interested
Campaign Client Sender Status Leads Conn. sent Accepted Accept % Replies Interested
Sophia & Manick · SEO Whales Agencies SASophia + Manick Paused 1,206551 13123.8% 157
Arman · Vendasta / GHL Lookalikes SAArman Advani Finished 290282 8630.5% 165
Ryan · LinkGraph Roto-Rooter Lookalikes LGRyan McGovern In progress 918889 455.1% 60
Justin · Search Atlas Summit SAJustin Rondeau Draft
RB2B Search Atlas Summit SARetarget Draft
Arman seat is the breakout

30.5% acceptance on 282 sends — highest in the workspace. Vendasta/GHL Lookalikes proved the partnership-angle thesis. Replicate across SA agency-tier targeting.

LG LinkedIn needs profile refresh

5.1% acceptance on Ryan's seat vs SA's 26%. Likely profile positioning, not list. Profile rewrite + opener test before scaling further on LG.

05 · Who you're sitting on

The 111 in queue, categorized by opportunity.

Plus ~23,000 underneath

Not everyone we email books a meeting. That's not what outbound is for. The 111 above said "yes, today." Beneath them, ~23,000 decision-makers in the SEO buyer set now know Search Atlas exists — and some inbound on their own terms over the next quarter (new role, new RFP, peer recommendation). We don't claim them as conversions. The brand surface we built compounds.

23,115
Decision-makers touched · now brand-aware
773
Replied · ~660 "not now" warm for next quarter
111
Said yes today · 99 email + 12 LinkedIn
~20
Founders / CEOs in queue (with title data)
Big-bet · multi-seat unlock

Agency / White-Label Tier

16
Workspace16 SA
Role mix4 Founder/CEO · 2 Director/Head · 10 Unclassified
Top campaignsWhite Label Enterprise Opportunities (16)

One agency close = 10–50 indirect SA seats. Highest leverage per signature on the entire queue. Vendasta/GHL on LinkedIn (Arman seat, 30.5% acceptance) and White Label Enterprise on email are the engines feeding this.

View leads  +
NameTitleCompanySource
Curt ZeberleinPresidentKairos AutomationSA White Label Enterprise Opportunities
Jeremy DupontCo-Founder & CEOPatchSA White Label Enterprise Opportunities
Marius CoetzeeManaging DirectorWebshure Digital Marketing & Website Design AgencySA White Label Enterprise Opportunities
Matt CoenenFounderSurf SavvySA White Label Enterprise Opportunities
Phil WendellManaging DirectorClick Click MediaSA White Label Enterprise Opportunities
Vineesh SandhirVice President - OperationsALM CorpSA White Label Enterprise Opportunities
Alejandro NecklesOwnerSprout IQSA White Label Enterprise Opportunities
Bryan Pok BuksoontornSA White Label Enterprise Opportunities
Enrico RisiHydrolixSA White Label Enterprise Opportunities
John SmartSmarty the RealtorSA White Label Enterprise Opportunities
Juan Francisco PérezVersensSA White Label Enterprise Opportunities
KC StarkKC StarkSA White Label Enterprise Opportunities
Marc LapidesDigital Marketing PartnersSA White Label Enterprise Opportunities
Mark A. StaffordAI Automation AgencySA White Label Enterprise Opportunities
Sheena SalmonBear Square MediaSA White Label Enterprise Opportunities
numan ahmedGuest PostHabib TechSA White Label Enterprise Opportunities
Volume + advocacy

Peer Network · Mastermind

39
Workspace39 SA
Role mix14 Founder/CEO · 2 IC / Specialist · 23 Unclassified
Top campaignsCampaign 5 (39)

Highest single source of interested leads on the queue. Self-identified peers of Manick — they tend to become advocates and referrers, not just one-time customers. Mastermind format hit 62.9% interested-of-replies, the highest concept on the workspace.

View leads  +
NameTitleCompanySource
Corey VandenbergChief Executive OfficerClixsySA Campaign 5, Mastermind
David MelamedFounderTenfold TrafficSA Campaign 5, Mastermind
Greg McKibbenCEOHercules Marketing Agency LLCSA Campaign 5, Mastermind
Jarod FergusonCo-Founder and CEOVirayoSA Campaign 5, Mastermind
Jeff PaulsonCompany OwnerKWD Marketing - Kelowna Website DesignSA Campaign 5, Mastermind
John JantschFounder & President | Small Business Marketing + ConsultingDuct Tape MarketingSA Campaign 5, Mastermind
Joseph WhiteOwnerTuff Digital MarketingSA Campaign 5, Mastermind
Kyle AlmFounderSEO BandwagonSA Campaign 5, Mastermind
Radheshyam MiryalaOwnerFunnel Cake MDSA Campaign 5, Mastermind
Robin BeattiePresident & FounderSqueaky Wheel Restaurant MarketingSA Campaign 5, Mastermind
Scott ResnikPresidentTwin Shores MarketingSA Campaign 5, Mastermind
Sean GarnerOwnerSean Garner ConsultingSA Campaign 5, Mastermind
Shel MooreChief Marketing Officer & Co-OwnerMoore Than SEOSA Campaign 5, Mastermind
Skyler MalleyOwnerFirestarter SEOSA Campaign 5, Mastermind
Danny MileaCertified Social Leads ConsultantMilea MarketingSA Campaign 5, Mastermind
Zahra MirzaeiSearch Engine Optimization SpecialistRed Herring DigitalSA Campaign 5, Mastermind
Amanda ClarkSA Campaign 5, Mastermind
Amir G.SA Campaign 5, Mastermind
Andrew BramlettSA Campaign 5, Mastermind
Art Khan KhanSA Campaign 5, Mastermind
Austen WitteSA Campaign 5, Mastermind
Bernadette ColemanSA Campaign 5, Mastermind
DJ WetzelOwnerWhite Oak DigitalSA Campaign 5, Mastermind
Daniela MorrowSA Campaign 5, Mastermind
Donna RileySA Campaign 5, Mastermind
Erica EchternachSA Campaign 5, Mastermind
Ian LurieSA Campaign 5, Mastermind
Ian CantleSA Campaign 5, Mastermind
Jeyavel PandianSA Campaign 5, Mastermind
Kara GuertinSA Campaign 5, Mastermind
Mark PorterSA Campaign 5, Mastermind
Matt EpsteinSA Campaign 5, Mastermind
Max HansenSA Campaign 5, Mastermind
Nabil MolaiOmaha SEO CompanySA Campaign 5, Mastermind
Nick QuirkSA Campaign 5, Mastermind
Nik AndreevSA Campaign 5, Mastermind
Sean ChaudharySA Campaign 5, Mastermind
Tyson GalovichSA Campaign 5, Mastermind
Windy PierreSA Campaign 5, Mastermind
Short sales cycle

Direct SEO Buyers · active intent

26
Workspace18 SA · 8 LG
Role mix6 Founder/CEO · 2 Director/Head · 3 IC / Specialist · 3 Other · 12 Unclassified
Top campaignsCampaign 1 (11) · Campaign 3 (9) · Technical SEO Fixes (6)

Buying signals already firing on every contact in this bucket. SEMRush displacement targets, Technical SEO Fixes audits, Backlink Authority Gap (LG's strongest concept), SEO PVP competitor comparisons. Shortest path to closed-won.

View leads  +
NameTitleCompanySource
Dmitri SahakyanCo-FounderGoPeak.ioSA Campaign 3, SEO PVP
Gary PrestiPresident/CEOAirmasterLG Campaign 1, Backlink Authority Gap
Ian JacobOwner and PhotographerIan JacobSA Technical SEO Fixes
James BargerOwnerPacific Custom SewerLG Campaign 1, Backlink Authority Gap
Josh BlickerChief Executive OfficerCMG (Connective Media Group)SA Technical SEO Fixes
Steven RodriguezCEOSuwebcrSA Campaign 1, SEMRush (Step 2 + 3)
Aaron FennellDirector of Client SuccessWe Do WebSA Campaign 3, SEO PVP
Kyle SimpsonDirector, At Loveridge DigitalKyle SimpsonSA Technical SEO Fixes
Matt ThorpeManaging DirectorGrasshopper DigitalSA Campaign 1, SEMRush (Step 2 + 3)
Perry BernardBusiness Growth ExpertRankPower Ltd (NZ)SA Campaign 3, SEO PVP
Rebecca Den BraberGeneral ManagerImpressiveSA Campaign 3, SEO PVP
Areg AbrahamyanContact Success ManagerSayNineSA Campaign 3, SEO PVP
Kandice TingOutreach StrategistEarned Media Pty LtdSA Campaign 3, SEO PVP
Mary CampbellDigital Marketing ManagerHigh10 DigitalSA Campaign 3, SEO PVP
Anthony AlegriaOwnerWhizProLG Campaign 1, Backlink Authority Gap
Conner LeCroyOwner / Operations ManagerWingmanLG Campaign 1, Backlink Authority Gap
Garit BootheSearch Engine Optimization ConsultantGarit Boothe DigitalSA Campaign 3, SEO PVP
Harold RosbottomMach 1 DsignSA Technical SEO Fixes
James U.Director of Sponsorship SalesSearch Engine JournalSA Campaign 3, SEO PVP
Jesse Ala-LahtiCEOJesse Ala-LahtiSA Technical SEO Fixes
Lilach BullockFounder | Business Growth, Marketing & AI ExecutionLilach Bullock LimitedSA Campaign 1, SEMRush (Step 2 + 3)
Rob KaylOwnerKayl AirLG Campaign 1, Backlink Authority Gap
Scott FellerCEOKoala CoolingLG Campaign 1, Backlink Authority Gap
Stephen DobbinsOwnerAdvantage HPELG Campaign 1, Backlink Authority Gap
Tom BattingTom BattingSA Technical SEO Fixes
Wade HynesOwner / OperatorBMR ElectricLG Campaign 1, Backlink Authority Gap
Highest-converting engine · barely tapped

Cross-Channel Retargeted

4
Workspace4 SA
Role mix1 VP · 2 IC / Specialist · 1 Other
Top campaignsRetargeting LinkedIn Engagement (4)

LinkedIn engagers on Manick/Sophia/Arman content dropped into email retarget the same week. 50% interested-of-replies on 155 sends. Volume is the lever; we've barely run it.

View leads  +
NameTitleCompanySource
Dave MenjuraChief Revenue Officer (CRO)CloudTaskSA Retargeting LinkedIn Engagement
Mikayla FedlerBusiness ConsultantSolvo GlobalSA Retargeting LinkedIn Engagement
Randi BSearch Engine Optimization Project ManagerEvergreen DigitalSA Retargeting LinkedIn Engagement
Vane VelkovDigital Marketing StrategistHirudo DigitalSA Retargeting LinkedIn Engagement
Trend-aligned · future ACV

AI Visibility · GEO/AIO buyers

7
Workspace6 SA · 1 LG
Role mix3 Founder/CEO · 1 VP · 1 Director/Head · 2 Unclassified
Top campaignsCampaign 2 (3) · SEO/GEO/AIO LinkedIn Signals (Evergreen) (3) · Competitor ChatGPT (1)

Decision-makers who see the AI/ChatGPT visibility shift coming and want to position for it. SA's AI visibility positioning will only get sharper with the May Summit thesis.

View leads  +
NameTitleCompanySource
Diego AntistaCo-FounderHolaHelloSA Campaign 2, ChatGPT Invisibility
Dwight ZahringerCo-FounderPerfect AfternoonSA Campaign 2, ChatGPT Invisibility
Graeme StilesFounder / CEOAlgorithm Performance AgencySA Campaign 2, ChatGPT Invisibility
Jen BruursemaSenior Director of Marketing and CommunicationsDELFI DiagnosticsSA SEO/GEO/AIO LinkedIn Signals (Evergreen)
Nicola HughesHead of SEOTAL AgencySA SEO/GEO/AIO LinkedIn Signals (Evergreen)
Ashleigh LentzDirector of Growth OperationsPremier Home ProsLG Competitor ChatGPT
Farasat KhanHead of MarketingScalable Media - SEO CompanySA SEO/GEO/AIO LinkedIn Signals (Evergreen)
Tactical

Event / Site-Visitor

4
Workspace4 SA
Role mix4 Founder/CEO
Top campaignsMay AI Summit [Cold Outbound Invite] (3) · Campaign 6 (1)

May Summit cold invites plus a deanonymization sweep. Mix of summit interest and identified site visitors. Smaller tactical bucket.

View leads  +
NameTitleCompanySource
Jeff PierceFounder: Crosshair Digital Marketing, IncCrosshair Digital Marketing, IncSA Campaign 6, Deanonymization
John RankinsFounder | Consultant for Business Owners, CEO's and Directors to Scale their Sales TeamsThe Sales MachineSA May AI Summit [Cold Outbound Invite]
Michael BiggerstaffOwner/CEONxtbook MediaSA May AI Summit [Cold Outbound Invite]
🏃 Brent W PetersonChief Executive OfficerContent CucumberSA May AI Summit [Cold Outbound Invite]
LinkedIn direct · separate from email queue

LinkedIn-interested · 12 conversations

12
Workspace12 SA
Breakdown7 from SEO Whales Agencies (Sophia + Manick) · 5 from Vendasta/GHL Lookalikes (Arman seat)
NotesArman seat ran at 30.5% acceptance — partnership-tier breakout. Conversations live on the LinkedIn side; threads available on request.
06 · Why this team

The original justification, restated.

Full contract at saproposal.hirecharm.com
How we work

Operating the stack is the floor, not the product.

912 inboxes warm. 46 domains keyed. 5 LinkedIn senders. Clay → HubSpot syncing. That's what any operator you pay should be doing.

What you actually hired Charm for is the layer above it: the campaign concepts that earn replies (Mastermind, White Label Enterprise, Vendasta/GHL Lookalikes), the system design tying every data, sending, and CRM layer into one closed loop, and the team working with you directly on what to ship next.

Creative partner, not outsourced ops vendor.

Clay Cup · World Champions

Who's building your data layer.

Charm's senior operators hold the Clay Cup world champion title — highest-credentialed Clay practitioners on the market, recognised by Clay. When Clay is the brain of your stack, that's who's holding the wrench.